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Press & media kit

Press and media kit.

Brand assets, company information, and everything you need to write about Spendify.

The team behind Spendify, the personal finance app
About Spendify

Your AI partner for financial freedom.

Spendify is a personal finance app that builds personalized debt payoff plans with strategy comparison, timeline visualization, and automatic progress tracking. Unlike most finance apps that simply show you where your money went, Spendify tells you where it should go, and exactly when you'll be debt-free.

Founded in San Diego in 2025, Spendify connects to over 13,000 financial institutions through Plaid and supports both Snowball and Avalanche payoff strategies.

Founded

2025

Headquarters

San Diego, CA

Institutions

13,000+

Platforms

iOS, Android, Web

Spendify app icon

Spendify

Budget & Debt Payoff

4.8+ on the App Store
Brand assets

Logos and colors.

Download our logos and reference our brand colors for accurate representation.

Spendify logo (dark)

Primary Logo

For light backgrounds

Spendify logo (white)

White Logo

For dark backgrounds

Spendify app icon

App Icon

Square with rounded corners

Download PNG

Brand colors

Primary Blue

#0544D1

Headings, links, active states

CTA Green

#05DC77

Buttons, success, progress

Accent Cyan

#2FBDFF

Tertiary accent, gradients

Deep Blue

#003889

Dark backgrounds, gradients

Foreground

#1A1A1A

Body text

Background

#FAF9F6

Page background

Product screenshots

High-resolution for editorial use.

Download any screen in PNG or AVIF for stories and reviews.

Debt Planner

Strategy comparison with debt-free date

Spendify debt planner showing Avalanche strategy with debt-free date and monthly payment schedule

Transaction Tracking

Automatic categorization across all accounts

Spendify transaction list with merchant icons, categories, and daily totals

Accounts Overview

Net worth, balances, and credit utilization

Spendify accounts overview showing assets, debt, net worth, and linked bank accounts
For editors

Copy-paste boilerplate.

Pre-written copy in three lengths, plus a founder bio. Click in any box, select all, copy.

One-liner

~45 words
Spendify is a personal finance app that tells you the exact month you'll be debt-free. It connects your accounts, compares payoff strategies, and builds a plan that saves the average user $530 in interest. Available on iOS, Android, and the web. $4.99 a month or $49.99 a year, with a 7-day free trial.

Short blurb

~55 words
Spendify is a personal finance app focused on debt payoff. It connects to bank accounts through Plaid, shows the exact month users will be debt-free, and compares the snowball and avalanche payoff strategies so users can see which saves them more. Available on iOS, Android, and the web. $4.99 a month or $49.99 a year, with a 7-day free trial.

Full boilerplate

~150 words
Spendify is a personal finance app that helps people pay off debt and see the exact month they'll be done. Founded in San Diego in 2025, it connects to more than 13,000 banks through Plaid, plus Apple Card, Cash, and Savings through Apple's FinanceKit, and automatically tracks spending, net worth, and payoff progress. Users can compare the snowball and avalanche payoff strategies side by side, model what-if scenarios like an extra payment or a bonus, and watch their debt-free date move as they pay down balances. The app also includes an AI assistant that can answer questions about a user's own finances, built on the open Model Context Protocol. A single subscription covers every feature: $4.99 a month or $49.99 a year, with a 7-day free trial for new subscribers. Available on iOS and Android.

Company bio

~80 words
Spendify is a personal finance app that started in San Diego in 2025. The idea came from a simple frustration: paying down debt with a spreadsheet and realizing no finance app would answer the one question that actually mattered: when you'd be done. The team kept iterating on that spreadsheet until it became a real product, then shipped it so others wouldn't have to build their own. Spendify now serves more than 1,000 people on iOS and Android.
Usage guidelines

Keeping the brand consistent.

When using our brand assets, please follow these guidelines.

Do

  • Use the official logos provided on this page
  • Maintain clear space around the logo
  • Use the full "Spendify" name on first reference
  • Reference as Spendify, one word, capital S

Don't

  • Alter the logo colors or proportions
  • Add effects like shadows or outlines to the logo
  • Use the logo to imply endorsement or partnership
  • Place the logo on busy or low-contrast backgrounds
Get in touch

Talk to our press team.

For press inquiries, interview requests, or additional assets, reach out to our team.

We typically respond within one business day.

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0+customers planning
$0avg interest saved
0★App Store rating